"People don't buy 'what' you do; they buy 'why' you do it."
--- Simon Sinek
Share Your Story. Build Your Business.
Film Marketing is all about stories. If you're not telling your story, you're not reaching the largest audience possible and your business isn’t growing to it’s full potential. If you want to sell and engage, you need a beautiful story, unique to you and what you do. However, explaining what you do is tricky. What you offer can't be “seen" or felt with words. That's where film marketing and masterful filmmaking come in. Imagine showing your talents to your potential clients, in less than 3 minutes, vs. having to explain yourself over and over.
Marketing Films for Artists & Creative Entrepreneurs need to be different.
I use moving images and sound to create emotionally resonant and artfully rendered story-based Web Marketing Films. When people feel something, they are more likely to remember what they heard or saw. And, isn't that the goal of marketing? To be memorable? Catch your brilliance on film, and you'll get found and experienced and people will want to be part of what you’re selling. And, lucky for you, film is, hands down, the most effective way to do this. That’s because, like your work, film engages all the senses. For Creatives like you, using film as a marketing tool is a match made in heaven.
We help Creative Entrepreneurs get found, seen and heard.
Creative Entrepreneurs are artists, artisans, performers, small businesses, organizations, galleries, non-profits, educational institutions, children's programs, etc. The connecting thread between them is that the story of their service or program or product is best shared visually. Clients use their marketing films as a central component in their online and offline marketing strategies. Past clients have also received additional promotion from a variety of online publications that posted the films, which have include, Etsy.com, the National Retail Federation of America, the Huffington Post Online, the New Yorker Online, CNN Online, New York Originals, the PBS affiliate, WNET, ArtsyShark.com and Houzz.com among others.
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