Marketing Videos for Small Businesses
Sutton Clock Shop: Fixing Time
This film was produced for Etsy.com and shot at Sutton Clock Shop, a New York City institution for over 60 years. The shop is run by Sebastian Laws, a master clockmaker. The film was featured on the Huffington Post, WNET, New York Originals and CNN.
The Able Baker:
For the Love of Butter
Julie Pauly is a master baker and owner of The Able Baker, an instant hit in her community and the fulfillment of her dream. This is her story. This short was a finalist in the National Federation of Retailers' "This is Retail" video contest. Since the film was produced, she has expanded her business to the store next door.
Airigami: Etsy Holiday Greeting
This film was commissioned by Etsy.com. They hired Arigami to create a balloon sculpture to serve as its 2012 holiday greeting to its community. But the owners of Airigami do not consider themselves "balloon twisters." Instead, they are sculptors who practice the "fine art of folding air." This was the result.
Alchemy Hour: Coastal Cool
Janean Harvey knew exactly what she wanted when she opened her boutigue clothing store, Alchemy Hour: To bring “surf style” fashion inland. And, so she has. Attracting young and old alike, her store has brought beach fashions to those wanting to look like they live in Southern California, while residing in New Jersey.
The Messy Artist
The Messy Artist is a place where children can express themselves the way they see fit. Using a developmentally appropriate approach to learning, this unique place builds up children's confidence by helping them uncover the artist inside. This film is used as an integral part of the company's marketing strategy.
Because You're Worth It: Believe,
Inspire, Grow (B.I.G.)
This film was produced for Believe, Inspire, Grow (B.I.G.) an organization dedicated to supporting women business owners through networking and education. It was designed to show what being a part of B.I.G. can do for members. The film is shown each year at B.I.G.'s Annual Summit and continues to be an integral element of the company's marketing strategy. Since the film was produced, B.I.G. has expanded to 10 more states and, this past year, launched in New York City.